Launch Your Supplement Brand | Free Consultation
Launch Your Supplement Brand | Free Consultation
Share this post
For years, sports nutrition was dominated by pre-workout and performance formulas. But in 2025, consumer focus has shifted toward recovery and resilience. Everyday athletes want to feel energized, reduce soreness, and get back to training faster.
Adaptogen shown to reduce stress and improve sleep, aiding recovery.
Rich in anthocyanins, supports reduced inflammation and muscle soreness.
Supports joint health and connective tissue resilience.
Aid in muscle relaxation and hydration.
Anti-inflammatory benefits for joints and recovery.
Recovery products are increasingly available as:
Sports claims face close regulatory scrutiny. Stick to language such as:
Avoid drug-like claims such as “treats arthritis” or “eliminates inflammation.”
The sports recovery segment is expected to grow at double the rate of traditional performance products, making it a high-potential opportunity for brands.
Sports recovery is the next frontier of sports nutrition. Brands that offer clean, evidence-based recovery products will capture a wide audience of active consumers in 2025.
This article is for informational purposes only and does not constitute medical advice. Always consult with a qualified healthcare professional before starting any new supplement regimen.
Want to build your next recovery formula?
Health Genesis can help you design and manufacture innovative, compliant products.
Discover additional resources to help scale your supplement business and stay ahead of industry trends
